work

logo design

VEO

~ Contributions ~

  • Research
  • Concept
  • Naming
  • Design
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~ Successes ~

The strengths come from the research and concept. The name VEO is a derivative from the latin word "veho" which means "to ride", the circles are metaphors for the circular components of a bicycle and the colors are referencing the eco friendly nature of the bicycle sharing program. The logo was designed to be understatedly cool and appeal to the coffee shop crowd.

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~ About ~

The concept, branding, name and logo of VEO was proposed for an in-development bicycle sharing program to begin in Denver in the summer of 2008.

{view proposal}

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Yellow Duck Wine

~ Contributions ~

  • Naming
  • Design
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~ Successes ~

The logo juxtaposes thick san serif typefaces against the thinner and more elegant Labtop font commanding presence but still stating that it certainly is a fine wine. The grungy duck subtlety adds a level of playful youth to the design while the colors and rectangular shape balances this as an established product.

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~ About ~

A mock logo created for a wine company that desired a clean and modern design with a twist of youth. Name color and logo were all created off this precedent.

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The Burrito Depot

~ Contributions ~

  • Design
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~ Successes ~

The chili pepper was used to emphasize the spicy style of the mexican food; the pepper features a subtle gradient to add a twist of modern to the logo - juxtaposed against the traditional typeface chosen.

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~ About ~

Logo for The Burrito Depot, a mexican restaurant located in Texas. Project for [eye]9 Design.

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Children's Seeding Fund

~ Contributions ~

  • Design
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~ Successes ~

A hand holding a sprouting plant serve as a metaphor for the helping hand the Children's Seedling Fund offers children. The colors were chosen for their representation of the earth from which all life comes and the sun from which all life is sustained.

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~ About ~

The Children's Seedling Fund is a Denver based non-profit organization that was created to assist children who lacked money or adult support for shelter, food or education. Project for [eye]9 Design.

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Urban Oasis Landscaping

~ Contributions ~

  • Naming
  • Design
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~ Successes ~

An abstract illustration of a flower was used for the foundation of this logo - this illustration was intended to be used alone as an icon as well as with the company name. A bright and quenching blue was chosen as a balance between the traditional green used to represent the earth and water; with the name set in Trebuchet.

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~ About ~

A mock logo for a landscaping company that specializes in water features.

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Tonal Mountain Boards

~ Contributions ~

  • Naming
  • Design
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~ Successes ~

As company that wanted the appeal that is seen though the extreme sports industry; grunge typefaces with decorative elements were used in conjunction with darker earth colors. The word Tonal appears as if it were written on broken glass referencing the brutal impacts that professional mountain board riders sometimes experience.

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~ About ~

A mock logo for a manufacture of mountain boards (skateboards with large tires used for dirt riding and jumps).

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667 Creative

~ Contributions ~

  • Naming
  • Design
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~ Successes ~

The desired appearance was modern, so a subtle color palette combined with a reflection of the logo was used. 667 was handwritten to bring in the hand of the artist in industry overridden with technology.

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~ About ~

Name and logo for a startup design firm. The three numbers came from the proprietors numerology and the word creative was chosen to cue towards the industry of the company.

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copyright bret glassett